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We came up to the CRHA with the idea of producing a series of gamified interactive quiz. The idea was to create a rich content marketing tool that would not only significantly increase their brand awarness, but also allow them to garner paramount data about their different targeted markets.
The concept proved to be clever and efficient, and required very little ressources to recycle from project to project. Spread through all major social media platforms, our latest quizz registered over 22 000 participations throughout Québec and France and has been reviewed in more than 20 media outlets including “Le Journal de Montréal”, “CKOI-96.9FM”, “Radio-Canada-Première Chaîne”, and “Le Soleil”.
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Orangerine has been mandated to produce the brand new web identity for the Dissan Group—the largest Sanitary industry consortium in Canada. The biggest challenge in the Dissan Group’s project was the web portal on which all premium members of the organization had to have live access to stock inventory and be able to place purchase orders for their own clients. We had to make sure the portal would be able to seamlessly access thousands of skus through their SAP system and manage high volumes of invoices and delivery requests every day. We also designed a simple, efficient user interface that would allow the members to execute their requests with as less friction points as possible in order to reduce technical support needs on Dissan’s end.
